Abstract:
Export is the crucil economic sector to ones country. For the developing ethiopia and
a country which has oil seeds potential, it is worth important to study the factors that
affect export performance of sesame. The main objective of this thesis was to gain
clearer understanding of how different factors affect export performance of oil seeds
(sesame) and to realize the interaction of these two variables so as propose a
workable marketing modality to better perform in the sesame business. For this study,
five variables were considered as independent variables and one variable was
considered as dependent variable. Inflation, exchange rate, trade openness, interest
rate, and production volume were the independent variable where as export
performance is the dependent variable. To analyse the data with these variables,
distribution error test, multicollinearitytest,and multiple regression were employed
using SPSS. As a result, trade openness is not significant factor affecting export
performance, revenues generated from seasame export where as the rest 4 variables,
inflation, interest rate, exchange rate and production volume were found affecting
export performance of seasame.After the backward regressin analysis based on the
tests, the optimal model selected is with one independent variable, exchang rate,
which shows positive relationship with and has significant influence on export
performance in terms of revenues.Finally, the study concluded the relationship
between exchang rate and export performance is positive and the extent of
relationship is high, which shows exchang rate is the major significant determinant of
export performance.Based on the study result, the researcher suggested that
government has to take concrete measures on exchange rate to the reasonable level
by enhancing production,devaluation of birr, increasing savings, controlling prices,
managing credit and decreasing unnneccessary expenditures & debts among crucial
ones.