Abstract:
The main objective of this study was to examine the factors affecting logistics performance
emphasis on transport function in a case of East Africa Bottling Share Company Jimma
branch focusing on factors affecting the logistics performance and dimensions of transport
function (Speed/Responsiveness and connectivity). The data were collected from 51 employees
of the East Africa Bottling Share Company Jimma Branch including transportation, logistics,
warehouse and distribution including officials. The type of data were collected includes both
primary and secondary type of data, descriptive research design was used for this study and
the data were collected with the help of closed ended and open-ended questionnaire. As per
the result weakness observed in areas of flexibility, cost efficiency, improved number of orders
shipped on time and timely reply to special enquiry were identified. The relationships
proposed in the framework were tested using Pearson’s correlation, and the causal relations
were analyzed using regression analysis and Statistical Packages for Social Science (SPSS
Version 20). From the result of the analysis it is concluded that there was strong relationship
between factors affecting logistics performance emphasis on transport function
(Speed/Responsiveness and connectivity) of East Africa Bottling S.C. Jimma branch. Hence, it
is to the benefit of the company to give due emphasis on dimensions of transport function
(Speed/Responsiveness and connectivity) to improving logistics performance.