Abstract:
The study aimed at analyzing value chain of Niger seed in Jardega Jarte district of Oromia
national regional state with specific objective of identifying Niger seed value chain and
analysis the performance of actors , analyzing the determinants of Niger seed supply to the
market, identifying marketing channel, analyzing factors affecting outlet choice decisions and
identifying the major constraints and opportunities. The data were collected from both
primary and secondary sources. The primary data were collected from 165 farmers, 65
traders and 20 consumers through an appropriate application of sampling and stastical
procedures. Multi-stage random sampling techniques were employed to select Niger seed
producers of sample respondents. The value chain analysis result revealed that, the major
actors in niger seed value chain are input suppliers, producers, collectors, cooperatives, rural
wholesalers, brokers, unions, urban wholesalers, retailers, and consumer and also governed
by urban wholesalers and processors. The result of multiple liner regression models indicated
that, sex of household head, quantity of Niger seed produced, land allocated to niger seed,
educational status, ownership of oxen, access to market information, access to credit and
price affect marketable supply positively. The multivariate probit model result revealed that
late of the year affect the probability to choose collectors outlet negatively. At the same time,
quantity produced, membership to cooperatives and late of the year affect to choose
cooperative out let positively where as quantity produced, late of the year, access to market
information and frequency of extension contact affect wholesalers outlet positively. Lack of
inputs, disease and pests, lack of oil milling industry to the area, poor information flow and
lack of capital were identified as the main niger seed production and marketing constraints.
It is better if, the significance variable result and those identified constraints and
opportunities could be taken into consideration to accelerate Niger seed value chain
development in the study area.
